Virago Fitness is a nonprofit athletic apparel company,
and we believe in the power of healing and
growth through fitness.

Virago Fitness was established in 2014 by Brittney Hogan, a surviving spouse of a fallen United States Marine. Brittney's late husband, Hunter Hogan, was killed in combat in Helmand Province Afghanistan in June of 2012. After a long journey for her and their family, Brittney found fitness as a way to cope with the uncontrollable changes in her life. She started Virago in hopes of inspiring others to
use fitness for post-traumatic growth. 


Brittney Hogan


Challenges are not something Brittney runs away from. She runs toward them, charging forward with a rich energy that exudes vitality and strength of heart and soul; a vitality that finds itself rooted in the very depths of sadness, tragedy and overwhelming loss. At age 20...



Virago's proceeds go to the following :

  • Spreading awareness about the benefits of health and fitness for post-traumatic growth.
  • Free Fitness Classes Nationwide
    When you are in a tough spot, the last thing you are thinking about is your health and wellness, when in fact, focusing on those two aspects of life is what will help you the most. That is why we are excited to offer free fitness classes all over the country. 
  • Fitness Journey Sponsorships
    We will pick one person per quarter and sponsor their fitness journey for three months. The three month fitness sponsorship will consist of Virago linking the winner up with a personal trainer in their area and also a local Virago Warrior to provide moral support.
  • Building a Factory
    Our longterm plan is to build a factory in America, produce all of our products in-house and hire mainly Veterans and their families. 
  • Free tools always available at

* Virago still partners with The HD Hogan Memorial Rodeo Scholarship Fund and will continue to raise money for this cause at select events and with select products.


Several studies have shown that there is a direct link between physical activity and lower levels of depressive symptoms, however, no one can definitively say why or how. While Virago believes whole heartedly in the power of positive thoughts, we also believe that knowledge is power. With that being said, we have compiled what we have found to be the best research out there so far to better explain why fitness is beneficial for post-traumatic growth. 


Virago Fitness is a Military Ally. Click on the image above to learn more.